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Energy Management Systems EMS / HEMS

Positioning for success in a highly competitive landscape

Smart Energy Ecosystem

HEM_Ecosystem_KotschiConsulting.jpg

Challenges

  • Market players from 15 industries are positioned

  • Platform-based HEMS solutions dominate

  • Hardware (PV+BAT+EV+HPS) is "Commodity"

  • Software offers opportunities for differentiation

  • 50+ companies are marketing HEMS solutions

  • A wide range of "HEMS challengers" & "wannabes"

  • Dynamic tariffs and smart meters are key drivers

  • Large-scale BESS are becoming profitable

  • VPP providers are tapping into prosumer flexibility

Solution Approaches

Strategic Vision & Positioning
Smart Energy Ecosystem

HEM_Ecosystem.png

  • HEMS Competitive Landscape - 15 sub energy industries

  • Market mechanisms, and industry strategies

  • Business model approaches

  • Ecosystem partnerships

  • Requirements for IoT-for-HEM SW platforms

Platform Interoperability &
API Partnerships

HEM_Platform (1).png

  • Interoperability market maps

  • Interoperability gaps by markets & asset categories

  • Impact analysis on business models and sales

  • Definition of partnership "targets" by markets & energy assets

  • Developing partnership models (comm & tech)

Digital
Installer Journey

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  • Qualitative surveys on installer insights

  • Digital installer journey mapping 

  • Touchpoint optimization and services

  • Design digital installer journey

  • Prototyping digital services & supporting tools

HEMS Optimization Framework
(User Stories / Algorithms)

HEM_Algorithm.png

  • Tool: HEMS Optimization Framework

  • Exploration of specific user stories & parameters

  • Onsite optimization, grid & market integration
  • Design system use cases (HEMS logics)
  • Strategic guiding of software devs & data engineering teams

HEMS
- Make or Buy or Partner -

PlatformStrategy_Entscheidung.png

  • Decision Model Framework

  • Target picture for HEMS & derivation of HEMS requirements

  • HEMS SaaS provider assessment

  • Impact analysis on targeted business models

  • Decision matrix

Build
Installer Partnerships & Processes

Installer_Approach.png

  • Action options for building installer capacity

  • Development of a commercial approach for partner acquisition 

  • Customer journey-based partner process model

  • Optimization of partner interfaces & processes

  • Identification, contract design & acquisition of installer partners

Selected Case Studies

IoT-HEMS Platform
Business Models
HEMS_Approach.png
Interoperability Map &
OEM Partnerships
Interoperability_Framework.png
HEMS Algorithm
Framework
HEM_Algorithm.png
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